Sarah Jossel is an award-winning journalist, writer and TV presenter. 

With more than 10 years experience in magazine and newspaper publishing, Sarah is one of the industry's most recognisable and respected faces. As the beauty director of The Sunday Times Style, her weekly column #BeautyBOSS covers everything from plastic pollution and sustainability to cosmetic surgery, spa guides, skincare, make-up and the best wellness tips. A must-read for consumers and industry insiders, she is renowned for her unbiased, honest opinion.

Sarah is a weekly host on This Morning, presenting beauty segments alongside Holly Willoughby and Phillip Schofield. She regularly speaks at beauty forums, leads trend forecasting summits, hosts live events and moderates beauty, wellness and lifestyle panels.

She has built a successful video series with the Sunday Times in which she interviews beauty experts and celebrities such as Drew Barrymore, Makeup By Mario, Emily Weiss and Beyoncé’s go-to make-up artist Sir John.

Sarah has partnered with an extensive range of brands such as Calvin Klein, L'Oreal Paris, Estee Lauder, Nars, MAC, Carolina Herrera, Sisley and Maybelline to launch new products. She has also written for publications including Glamour, Harper's Bazaar and Vogue International. 


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